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CLIENT INFO:

Capture:

Small and mid-sized businesses miss about 62% of calls! Automating a text message back to missed-call dialers prevents prospects from calling competitors and recoups countless in would-be missed revenue!
9 out of 10 people want to use messaging to interact with businesses, and the average open rate of an SMS is 99%! It’s critical that businesses offer Text Messaging as a communication channel for their customers.
SMS chat widgets allow website visitors to quickly initiate a text-message conversation but not be tethered to a website.
The average business receives over 1,000 monthly visits to their Google Business Profile! Activating Google Chat immediately converts more of these visitors into customers.
Top-ranking local businesses have approximately 81 citations from top-level domains on average and search engines love to see consistent data.

Nurture & Close:

Managing conversations across communications in one conversation stream increases response time and ensures conversations don't go unanswered. 
Response time is the #1 factor when it comes to turning conversations into sales.
93% of companies who send personalized videos see an increase in conversion rates. 
Businesses need to be able to collect payments on the go and Text-2-Pay makes it easy and lightning fast.
Businesses need to be able to collect payments on the go and Text-2-Pay makes it easy and lightning fast.

Evangelize:

60% of consumers feel that the number of reviews a business has is critical and 88% of consumers make the effort to consult reviews before purchase.
3.3 Stars is the minimum rating customers accept.
A steady increase in reviews has been shown to correlate with an increase in phone calls from Google Business Profiles. 
89% of consumers say they’re likely to choose a local business that responds to reviews.

Reactivate:

Businesses who aren't consistently growing a database of potential and existing customer information generate significantly less repeat-buyers than businesses who have healthy databases.
Businesses that can send news, promotions, updates, and stories to contacts in bulk are able to generate new sales on-demand
Visual emails create brand awareness and increase brand loyalty .
This is a 17 items checklist.